Showing posts with label Sponsors. Show all posts
Showing posts with label Sponsors. Show all posts

Wednesday, June 13, 2012

SPONSOR VEHICLES

Sponsors appoint an " Ad Agency " to handle most , if not all aspects , of their efforts to garner " Visibility " at a variety of Sporting Events ! That " Sponsoring " costs a lot of money is not in dispute , but one wonders WHY when having spent millions they ALLOW drivers that have no respect for those whom they are supposed to win over to their " Employers' Services and products "?

Driving for a Sponsor usually requires the driver to have " Accreditation " ! This " Dog collar " does not absolve the wearer from the responsibility to behave like they are required to do by the Driving regulations of the countries in which they are working ! Bad driving with or without " Accreditation " has consequences , it can not only involve other vehicles but also innocent bystanders/spectators ! Nobody comes to stand beside the road to applaud the Race Participants with the expectation of a visit to a Medical Facility ! But there are the occasional " Accidents " and even more so those caused by " Sponsor Vehicles Drivers !

Last year i called on " Not so Fat anymore , Mc Quaid of the UCI " , to introduce a " Drivers Code " and " Mandatory Testing of ALL that seek accreditation  , at UCI Road Cycle Events " . This appears too difficult for the UCI to think about , yet alone implement ! All expecting to drive at the ProTours seem to ONLY have to say they have a " drivers Permit " to gain the " Accreditation " . Does anyone really care if their " Drivers permit " is currently VALID ?

Too many incidents over 15 seasons of riding these Cycle Tour Routes come to mind , some have caused me cuts and bruises , some involved me in a shouting match with the Driver and then their employer . Suffice to say that each time i confront one of these  " Could not care less drivers " they and their passenger plead ignorance regarding their behaviour , AND THEN , tell me , that if i had not been on my bike there , then i would not have found myself in that situation !

People often ask me why i wear NO Accreditation . Fact is i don`t need to do so , just about every person involved with Cycle Racing , Rowing and Skiing knows who i am and MOST have forgotten WHY i am there ! Daily at these events i see people nudging their companions and pointing me out , no doubt relaying the fact that they have seen me elsewhere . Rarily people will come and thank me for " Advocating Sponsorship of Para Athletes "! Some will introduce me to a variety of personalities of all persuasions . Meeting Senior Politicians and Service Personnel seems to be a daily event , but on the other hand , i get reports from people , telling me they have been warned to stay clear of me since their colleague has reported their version of some incident .

Whenever i find myself the " victim " of aggressive driving , i do my best to find and chastise the perpetrator , since , if they do it to me , then they di it elsewhere ! Drivers in their " tonne " of metal , think they are safe until i tap on their window and " ask for an explanation " of their errant behaviour ! some will rewind their window but a very few will apologise and say that they will remember the points i make ín future behaviour in the proximity of Cyclists !

The latest case , Tuesday on the road to Olten during the Tour de Suisse , passed into a 50kph zone , through an assortment of corners and then followed the road up the hill . Turned on the " Hazard lights when i saw a speeding " Sponsor Vehicle " fast approaching . The vehicle passed me on a left curving corner , without vision of oncoming traffic , regardless of those lining the narrow road !Having returned to the RHS of the road , braked hard to arrive beside a knot of " spectators " to pass out samples of their " Gruyere/Emmantel Cheese " ! Blocking the road caused me to have to wait until the " Van/people mover " moved on . He then turned up onto the pavement a few metres along the rpad to do some work in the vehicle . When i walked back , the three people were opening boxes of " Sponsors` samples ".

When i tapped on the driver's window , to ask for an explanation , it was " PISS OFF BACK TO OZ , we don`t need you here "!  I then went around to the pavement side , to speak to the passengers  , to ask if they felt safe with this type of driving , or wished to lose their " Drivers' Permit for condonning the driver's behaviour ? Yes , in some countries you the passenger , are also responsible for the Driver's behaviour ! The driver then threatened to get out of the vehicle and assault me , alone , no problem , but three up , shaking their " fists " , i decided , " enough was enough " ! Of course i will see these mongrels again and i did at the Arrivee last night but then i was on the bike , helmeted in the rain . This post will also go to their " Sponsor's CEO , who will be thrilled with the publicity they generated with his " Logoed Vehicle "!

Just about ALL French roads leading over a " Pass/ Col " now have at the bottom of the climb , a sign with " Je Depasse 1 1/2m " installed ! Hopefully more of these signs will be installed further up the climb since a drivers ' attention span , declines after a few corners . France seems to lead the world in their efforts to educate vehicle drivers but the Cyclist should NEVER EVER ride with " earphones or a Mobile clapped to their ear ! Personally as a Cyclist , i hate to see those " showoffs , riding no hands , on the mobibe , not wearing a helmet ( frequently used to protect the handlebars ) , riding three and four abreast ! As a driver , i come up behind Cyclists and put on my " Hazard lights " until i am past ! Rarely will i use my klaxon until past , even if i know the riders . Approaching Cyclists in ANY Situation , i am able to judge where they will be when i am within 50m of them , so have the choice to go wide with signals OR slow down with " Hazard lights " until safe to pass .

Those that find this too hard to do , need to reeducate themsellves , time is running out for those that regard Cyclists as road furniture or in extreme cases , as " ROADKILL "!
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Tuesday, October 11, 2011

KING CAV will ride the SKY in 2012






Delighted to read that “ King Cav ” is going to ride for Team Sky in 2012 . So much speculation in the last weeks about which team and which “ Sponsors ” will be involved in the deal .
My source was “ Podium Café ” and here is the link :



http://www.podiumcafe.com/2011/10/11/2483390/confirmed-mark-cavendish-to-team-sky   Cav is a popular Racer with a Huge Future and so far all that is missing in his career are the Olympic Medals that he had hoped for in Beijing !
More importantly is that Berny Eisel will be with Sky to help build the Train that has been a hallmark of the success of HTC team these pass several years . Cav can win by himself as Robbie Mc Ewen was in the habit of doing but there is something special about watching the various trains fighting to get their man in place to WIN on the line . Gossy , Wilson and others from the HTC team train will of course be working hard to disrupt the continual success of Cav’s sprints . Andre Greipel must be heaving a sigh of relief that “ Specialised ” did not convince Mark to join the Quickstep / Lotto team so as to have him continue riding their bikes .
Will Sky have King Cav at the Tour Down Under must be a key question for the media at present as they will be looking to see the results of Cav wearing the “ Rainbow Jersey ” which tends to have been a jinx for the wearer in past seasons . So many of those wearing it have had difficult seasons and then enjoyed success when it passed on to the next Racer .
Have waited until now to offer congrats to Mark on his winning the “ World Champs ” since I felt certain that he and the British team regarded the result as a certainty barring accident or injury .
Now as another of my favourite Bloggers has pointed out recently we are less than 100 days from the start of the TDU !

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